Music target

Targeting the Audience or Waving the Flag

There are two kinds of successful marketing strategies in songwriting/performing: you’re either targeting audiences, or you’re waving a big flag. The majority of songwriters (knowingly or unknowingly) target an audience. Targeting simply means trying to figure out what fans are looking for, and then give it to them. You may be the kind of writer, […]

Songwriter at piano

Breaking Away From Using the Same Old Chords

There is a kind of musical “muscle memory,” where we keep relying on the same musical ideas as we write our songs. Practically every songwriter is familiar with it: similar sounding melodies, the same (or almost the same) chord progressions, the same kinds of lyrics, and so on. A bit of similarity between songs you […]

Musical ideas

Good Songwriting, and the Demand for Uniqueness

I’ve had an approach to writing music that I’ve described on this blog before, which is that second ideas are often better than first ones. That shouldn’t be so surprising, since your second idea will usually take the first one as its model — whether consciously or subconsciously — and modify it. In most cases, that […]

Pensive songwriter

What Are You Doing to Improve?

What are you doing to improve as a songwriter? You’d probably answer that question by saying, “Well, I’m trying to write more“, or “I’m trying to become more consistent…” That’s one way of saying that you don’t really have a plan. No one improves without change. You want to get better at baseball? You change the […]

Songwriter with guitar

Diversifying Your Songwriting Style

Among other admirable qualities, the individual members of The Beatles were known for the astonishing diversity of their writing styles. For every song they wrote, they threw out the template and came up with a new song that bore little similarity to past ones. That meant that every new hit had a freshness. Every new […]

Songwriting - List

A Songwriter’s List

If you want to be a better lyricist, putting lyrics at the top of your songwriting agenda is a crucial first step. Read “Use Your Words! Developing a Lyrics-First Songwriting Process.” Right now, it’s free with your purchase of “The Essential Secrets of Songwriting 10-eBook Bundle” Let’s say you’re in the market to buy a […]